jobtrio.com

Santa Barbara, California – April 9^th, 2009 – The construction contractor directory website Jobtrio.com has retained the search engine optimization firm Internet Marketing Inc. to help increase the exposure offered to California contractors.

Search engine optimization (SEO) is a process through which the quality and volume of organic, or natural, search engine-generated traffic to a website is improved. “In a nutshell, this means that it will be much easier for consumers to find our contractors,” says Josh Groves, President of Jobtrio.com. “For instance, a Google search performed for a specific contracting company’s name will now be more likely than ever to return that company’s Jobtrio.com profile as a top result.” The ability of consumers to find contractors translates directly into Jobtrio.com contractors acquiring more construction leads.

Jobtrio.com selected the SEO firm of Internet Marketing Inc. based on their track record with such organizations as US Army and Ritz Carlton Resorts. “We chose a top tier firm because more Internet visibility equals more contractor leads for our members. We want our clients to get the most value possible out of Jobtrio.com,” says Brett Vernon, CEO of Jobtrio.com.

Jobtrio.com is a free Internet service that allows users to browse more than 250,000 listings of California contractors, or quickly locate a business by name, location, or specialty. Key features include candid customer reviews and detailed profiles so it is easy for project managers and home owners to find great construction professionals.

Santa Barbara, California – March 13, 2009 – Brett Vernon comes from a family rich in construction experience.His dad, brother, and uncles are all successful home builders.Though Brett, a 27 year old business school graduate and former Navy SEAL, had his own short run at contracting, being a natural problem solver he came away with a concept for a product that could alleviate some of the pain contractors and their customers face.

“As a general contractor, I continually ran into the same issue when I would start a project:there’s no simple way to research and select the best sub-contractors for a job. I soon realized that across the board, from home owners to construction project managers, everyone was experiencing the same problem.”

The Internet is the perfect tool to help businesses reach their client base, but most contractors are stuck in dark ages and can’t even be found on the Web.With only 5% of construction contractors having websites, the Internet is a largely untouched territory for the nation’s 2nd largest industry.What Vernon envisioned was a low-cost way for contractors to get a meaningful Web presence and a free way for consumers to select the best contractors to perform their construction project.He enlisted the help of systems engineer and childhood friend Josh Groves to assist in building the Web application that has become jobtrio.com, headquartered in Santa Barbara, California.

The Internet has a handful of sites which attempt to match construction contractors with customers, but they all seem to be taking a mid-‘90s approach to the challenge, trying to dictate the flow of information to the consumer and using market price-setting,” says Groves, who studied physics at Columbia University before working in home automation system development.”Our goal was to take a Web 2.0 approach.Low entry cost, democratization, and fee-flowing, user-generated content were crucial forces driving the jobtrio.com site design.”

In simple terms, jobtrio.com is an easily searchable directory of all licensed contractors in California, with some of those contractors paying $20 a month to create an in-depth profile of their company.What truly makes jobtrio.com special, though, are features like honest user reviews, a site optimized for browsing, and the level playing field among the contractors.Jobtrio.com is attempting to do for construction company websites what Myspace.com and Facebook.com did for personal homepages.While removing the barriers to entry and fostering an online community, Vernon and Groves simultaneously create a very useful tool for the public’s benefit.

“We are trying to present all the means for making the right decision when choosing a contractor,” says Vernon.”We really just want to bring clarity to contracting – clarity that benefits the contractor and the consumer.”

The creators of jobtrio.com know that it may not be easy to convince a largely word-of-mouth industry to convert to the marketing methods of the Internet, but, more and more, people demand to have free access to information about products and services before they buy.We are well within the age of the informed consumer, which is clearly demonstrated by the popularity of websites like Amazon.com and Yelp.com.Jobtrio.com has presented the construction industry with a long overdue, low-risk channel to get 21^st Century advertising exposure.For that sake of all home owners, let’s hope that contractors embrace all that jobtrio.com has to offer.

Santa Barbara, California – April 17, 2009 – On Thursday, the jobtrio.com development team finished the long awaited integration of IP geolocation recognition. This enables the website to automatically know where you are approximately located geographically, which means it is easier than ever to quickly find and review California construction contractors.

Of course, you can still reset your location at any point in your visit to jobtrio.com, but the addition of auto-location eliminates a step in the search query process.  “We will always do everything we can to make jobtrio.com the best tool on the Web for locating and contacting a contractor,” say CEO Brett Vernon.

If a user happens to be behind a firewall, or have an unrecognizable IP address, their jobtrio.com location will default to Santa Barbara, CA.  “Santa Barbara is where we started, so this is an added benefit to our Santa Barbara contractor friends that helped us get this great project off the ground,” says President Josh Groves.

Santa Barbara, California – October 29th, 2009 – The construction contractor directory and social networking website Jobtrio.com has just completed a two month redesign in order to provide its listing services free to all United States contractors.  Previously, Jobtrio.com had offered profiles on a pay-per-listing basis to California contractors exclusively.

“This represents a major change in our company’s business model, but it is clearly the right thing to do for our client base in this economic climate,” says President, Josh Groves.  “We plan to continue building our community by offering much-needed, free advertising to contractors.”

Construction contractors can generate their Jobtrio.com profiles by either claiming their existing general directory listing or by creating a new listing from scratch.  The signup process should take less than five minutes, says Groves.

Based out of Santa Barbara, California, Jobtrio.com is a free Internet service launched in February that allows users to browse more than half a million listings of contractors, or quickly locate a business by name, location, or specialty.  Key features include candid customer reviews and detailed profiles to help project managers and home owners find great construction professionals.  Jobtrio.com is currently one of the largest contractor directories on the Internet.

Santa Barbara, California – April 4th, 2010 – The construction contractor directory and profile website, Jobtrio.com, has released its visitor traffic numbers for the last six months of operation. Since October, the quantity of visitors to the site has nearly tripled, surpassing 34,000 visitors for the month of March.

“We couldn’t be happier with the exposure we are now able to offer to our members,” said Laura Scredon, Sales Operations Manager at Jobtrio.com. “Our traffic numbers speak for themselves. Our continual investment in search engine marketing and website optimization is really paying off.”

Based out of Santa Barbara, California, Jobtrio.com is a free Internet service launched in February of 2009 that allows users to browse more than half a million listings of contractors or quickly locate a business by name, location, or specialty. Key features include candid customer reviews and detailed profiles to help project managers and home owners find great construction professionals. Jobtrio.com is currently one of the largest contractor directories on the Internet.

6-Month Visitor Traffic for Jobtrio.com